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About Trees That Count

Protecting our environment is a job for all of us

Trees That Count is building New Zealand’s community marketplace for native tree planting. This is part of an ambitious plan to create a movement where Kiwis unite to help restore and enhance the environment, encourage biodiversity, clean air and waterways and make a difference to climate change in New Zealand by planting native trees. Individuals and groups all over New Zealand are adding to our live tree-count, which in time will be used to measure the collective impact of the work that Kiwis do for the environment.

For 2017 we set a challenge to see one tree planted for every New Zealander (4.7 million trees), but we've counted almost double that! 

Our journey

Trees That Count was born out of a simple question, "How many native trees are planted in New Zealand each year and could we plant more to help mitigate climate change?"

In November 2016, Trees That Count was launched. We're primarily funded by The Tindall Foundation, and managed by the Project Crimson Trust, in partnership with Pure Advantage and the Department of ConservationMore than 11 million trees have been added to our count, and the project is increasingly enabling conservation groups to plant more trees.

Our support

With the support of The Tindall Foundation, Z, Kiwibank and public generosity from our gifting or donation programmes, we've worked with 37 groups to plant more than 100,000 native trees so far. Through these projects we are building partnerships, establishing monitoring systems, and working across a range of ecosystem and land ownership types. For us and our sponsors, it’s all about enabling more native trees to be planted. Check out all of these great stories of grass-roots conservation here.  

We’ve also developed useful resources for technical and planting advice and we're enabling Kiwis to donate or gift native trees. Public generosity has so far supported planting projects at De La Salle College in Auckland and Tuhaitara Coastal Park in Christchurch.